
Buyagift.com Embarks Upon International Expansion With Savvis’ Help
Buyagift.com has successfully solved the problem of what to give to that person who “has everything”.
Founded in 1999, the premiere UK-based gift experience company offers more than 2,200 experiences, ranging from indoor skydiving, to Ferrari driving, to more traditional spa and hotel breaks. With almost US$25 million in revenue in 2008, Buyagift.com is growing at more than 20 percent annually. Its Web site attracts more than 600,000 unique visitors per month. It also has more than 3,000 affiliate sites and dozens of third party clients including many prominent retailers. Currently employing more than 60 people, Buyagift.com has recently launched an international expansion initiative beginning with a Paris-based branch, Coolcadeau.
Buyagift.com, the UK’s leading “experience gift” company, needed a managed hosting provider that was high-performing, flexible and understood its business, but also one that could scale its infrastructure capacity up and down as required to meet Buyagift.com’s seasonal organizational demands. By choosing Savvis, Buyagift.com was able to cut costs, improve IT department productivity, increase revenues, and establish a foundation for a planned expansion into international markets.
- Company: BuyaGift.com
- Website: www.BuyaGift.com
- Line of Business: Packages unique and exotic “experiences” as gifts.
- Target Market: Consumers and businesses worldwide
- Location: New Barnet, U.K.
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“Not many hosting companies actually own and manage their own data centers and network like Savvis does. Because of this, we were more confident of its ability to keep our Web site available and high-performing under even the most challenging conditions.”
- Kashif Abbas, Head of IT for Buyagift.com